1. Blogging is Simple
The simplest way to get your piece on the World Wide Web is thru blogging. No knowledge is necessary… a typical adult can read and type, or even click a mouse. It’s like having an online piece of paper and you simply write your opinions, activities, new products, and hope that the real truth behind your posts is developed and compel your reader to also try your product or service. If you have a PC and an Internet connection (who doesn’t?) then you can definitely blog and market. So I would say that blogs are important for all the newbie’s out there especially.
2. Blogging is Authentic
In this day and age where advertising and marketing saturates our everyday life, we question the reliability of promoters’ claims. However, in blogs, real individuals share their real-life ordeals, unscathed by paid advertising. Looking at blogs about first-hand product use is like actually talking to people concerning their first-hand experience. You definitely are interested in a tried and tested product. So when speaking of product exposure…I think it is obvious why blogs are important.
3. Blogging is Free
Because blogging is yet to be proven like a mainstream internet advertising media, most sites look at it as something to augment existing marketing tools and for that reason offer it for free. Any potential for free web time is undoubtedly a bonus especially to businesses that are starting up. Needless to say, paid blog pages can produce more assets for the seriously growing enterprise. But for those strapped for cash, I hope you can understand why blogs are important!
4. Blogging Develops Credibility.
As you get much further into composing your experiences on a particular product or industry, your potential customers come to realize that they can rely on your posts for their own information needs. As such, you become an authority on it; because of this, a lot more readers visit your site and much more people link to your weblogs. As businesses and professional organizations spot the growth of your audience base, they may communicate with you to promote on your blog, or allow you to be an online affiliate, which will pay for every prospect produced through your blog site. So for credibility we can see why blogs are important.
5. Blogs Are Important For Increasing Your Market.
Unless you happen to be Hollywood star, most likely, only your Mom reads your site content. Mom has many friends, so she lets her close friends learn how appealing your blog site is. But you need not rely on Mom to raise your visitor base. Look in to the following methods to increase your market through blogging:
By utilizing your e-mail.
These days, blogging is defeating the e-mail’s reputation in quickly and effectively reaching and widening a market. In this age of speed and immediate access, logging in and downloading e-mail is simply taking longer than clicking right into a blog site. Let them explore your website through a short e-mail message as intro for your blog site. If your e-mail is on a totally different subject, use your e-mail signature to present a web link to the site.
An easy way to get a viewers e-mail would be to provide them with an opportunity to register for your blog site. Keep some exclusive information for the subscribers to encourage visitors to subscribe and give their e-mail address. Just assume responsibility in using their e-mail address, since the last thing you want is a comment on your website that you are a spammer.
By understanding your subscriber list.
Conduct an easy survey for your readers to grasp their profile and advertising preferences. Ask customers to offer you comments on a post, an advertisement link, or a trial that you shared. In this fashion, it is like interviewing your subscriber list minus the commitment and intrusion of a face-to-face interview.
By registering with a blog network.
A network of blogs maybe a collection of websites that talk about a similar industry, interest, audience base, transaction mode, etc. People find reliability and ease in simply clicking one link to assorted real bloggers in regards to a single topic. Obviously, more bloggers are better than one.
RSS may be the quickest growing technology on the net today. As such, having RSS feeds in your blog is certainly another method of creating awareness for your audience base. Having various feeds can also add interest in your blog.
Give your online business a raise by effectively using blogging as an Internet marketing tool. Because I think we can both see why blogs are important!